Nissan recently introduced its e-POWER technology to South Africa at the inaugural South African Auto Week event, which was hosted by Naamsa Automotive Business Council from October 26 to 28, at the Kyalami Grand Prix Circuit in Midrand.
The South African Automotive Week is a for-industry, by-industry initiative that addresses the interests of the automotive manufacturing sector in South Africa, and the African continent at large. This premium networking and thought-leadership conference brought together the sector’s key stakeholders to drive engagement on the theme of ‘reimagining the future together – the rise of the African auto industry.
The Nissan team attended the exciting four-day event to showcase its newest vehicles and take part in panel discussions around sustainability and the future of the African automotive manufacturing sector.
“Our automotive sector is at the heart of Africa’s industrialisation and can play a vital part in the global electric vehicle (EV) value chain once the trade regime is enacted,” said Wamkele Mene, African Continental Free Trade Area (AfCFTA) secretary-general.
Automotive Week attendees were given the opportunity to test drive the all-new Nissan Qashqai e-POWER, the all-new third-generation model that offers smoother acceleration, as well as a responsive, efficient, and quiet drive.
According to Kabelo Rabotho, Country Director for Nissan SA, the fact that the Qashqai e-POWER delivers the unmistakable pleasure of electric driving without the need to recharge, which takes the stress out of urban driving and is bound to be a key lever in the practical transition from internal combustion engines to electric vehicles in the African context.
SA Auto Week guests also had the opportunity to experience the latest versions of classic Nissan models, including the locally produced and award-winning Nissan Navara. In total, Nissan’s Africa Regional Business Unit in Africa offers a range of 24 vehicles to 42 markets that serve retail and commercial customers in the region. South Africa serves as a light-commercial vehicle manufacturing hub for the region with its Rosslyn plant northwest of Pretoria producing the NP200, NP300, as well as the Nissan Navara.
We are proud to say that the Nissan SA team did us proud at the conference, contributing to various industry-building panel discussions and breakaway sessions focusing on sustainable business practices in the industry. We look forward to seeing what exciting developments they will bring to us next.
To learn more about the Nissan models we currently have in stock on our Group1 Nissan floors in Kuils River, Stellenbosch, Uitenhage and Johannesburg, get in touch with our team. We offer a comprehensive range of new and used cars that can be brought to your door for a test drive. Let’s get you kitted out with innovation that excites you.
